_o-street-new-paint-job.jpg "O Street New Paint Job from car logo designer Video Screenshot Preview")
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⏲ Duration: 1 min 30 sec
✓ Published: 11-Apr-2016
✓ Published: 11-Apr-2016
Description:
A short film to document the creation of O Street's new logo and brand typeface. nnA Glasgow-based roadlining crew (the often overlooked, craftsmen who paint yellow lines, arrows and type on the streets) worked with O Street to create our bespoke typeface. With sweeping, freehand strokes, and choreographed steps they used molten-thermoplastic to create an alphabet, numerals, punctuation (every good designer needs an ampersand), and the new O Street logo.nnFresh-faced filmmakers Pretend Lovers
A short film to document the creation of O Street's new logo and brand typeface. nnA Glasgow-based roadlining crew (the often overlooked, craftsmen who paint yellow lines, arrows and type on the streets) worked with O Street to create our bespoke typeface. With sweeping, freehand strokes, and choreographed steps they used molten-thermoplastic to create an alphabet, numerals, punctuation (every good designer needs an ampersand), and the new O Street logo.nnFresh-faced filmmakers Pretend Lovers
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